Viscom Italia is the only fair in Europe that encompasses the entire visual communication market. & creativity, innovation, business, sustainability but also the ideal place to present technologies and applications to launch future trends in the following sectors: graphics/advertising, design, architecture, interior decoration, fashion, packaging, brand industry and retail.

In 2018 we presented our innovative marketing system, the Lam System, for the first time at Viscom. The exhibition space has been entirely set up in order to offer a view of the system at the exhibition and of the various possibilities it offers for advertising. | visitors had the opportunity to see live the practicality of assembling the system and the system in various forms.